The Colorado Tourism Authority is responsible for promoting all that the state of Colorado has to offer.

“Explore a Land Called Colorado” for the Colorado Tourism Authority exploited the power of the Google Maps API, allowing for the user to find exactly what they were looking for when planning their trip to Colorado. Starting with a selection of the type of activity, including Dining & Cuisine, Natural Beauty, Outdoor Excursions, and Sports – just four of the over 20 possibilities available. From there, selecting one of the eight regions of the state further refined the search results, mapping them onto the interface to show name and exact location. The user was then able to save their choices into their own unique itinerary.

Project Elements:
Information Architecture / Content Planning / User Interface Design (UI) / User Experience Design (UX) / Creative Direction

↑ Select a Category

↑ Select an Area of Colorado

↑ Map Results

↑ View Mapped Results

↑ Directions to Selected Location, Save to Itinerary, and Location Details